PULSE CRM
Product Design
CAMPAIGN COMPOSER UX RESEARCH UX DESIGN
My job as UX Strategist/Usability Specialist for Pulse Marketing SAAS at FocusIT had following responsibilities :
Competitive and Qualitative Research
Usability Audit of Composer existing flow
Lead and Analyze User UX Questionnaire
Lead and Analyze Internal Interface Terminology Survey
Plan new experience of complex Campaign Composer of Pulse CRM Marketing App based on analyzed UX Research data
UX Tools: Adobe XD, Google Forms, Hotjar
